Business Opportunity For Parents

Message from Stacy Perez – A Business Opportunity For Parents

My name is Stacy Perez, and I own and maintain several popular work from home websites. Which are: Dot Com Mommies, Work At Home Parents, Work At Home Books, and InspiringParents.

I am a stay at home mom and self employed for over 3 years. I am an expert about working from home, respected and trusted. My reputation online is very important to me.

Anyone looking to work from home, should read and learn about what is on this page to see if you feel you are a perfect match to work with us.

I founded InspiringParents.com 10-01-02 and have partnered with a couple other popular work from home websites; Kelly Land from Money Making Mommy and Leslie Turex from Work At Home Success.

Because of my work from home websites, we can jump start your business. We can give you people to talk too. Plus, I can put people into your business. There is NO bothering of friends and family! I personally do not like that because rejection from friends and family is, by far, worse then rejection from strangers.

We receive email every day from our visitors and subscribers asking us help in finding something to work from home. I am sure based on your personal experiences that you can understand our frustration when we can not personally help each and every person find a job. Either there are scams you are exposed too or finding hundreds of people applying for the same thing you are.

Well guess what? We FOUND it!!! This opportunity just makes sense.
There is NO telemarketing or sales, NO home parties, NO door to door sales, no carrying of products in your home, and NO collecting of money. We are helping and educating other people about what is lurking in their homes and how they can work from home risk free.

This opportunity is about working together and not by yourself. It is
about turning a monthly expenditure into profit. After reading this
entire page, you will be able to make an educated decision like we did.

My personal frustrations have been support and legitimacy. We are
these characteristics.

We do have training, coaching, and support available! I promise you…
You will NOT find anything like the power of our team any where.

You have the opportunity not only to work from home, but be part of something
that is very good!

We have over 300 people part of our team and are growing every day.
You can start earning a check by next month. Because of how this compensation
plan works, we are able to help you earn a check. We need to place people
some where, why not with you.

Something you may not be aware of, having a home based business you are
entitled to so many write offs. There are so many benefits in our
favor just by having a home based business. Not only is the
monthly income worth it but all the write offs are in our favor.

I invite you to look at this page in detail and absorb it all. You
will be impressed, I promise you!

I wish you the best in your decision and look forward to personally
working with you!

Best Wishes,
Stacy Perez

 

Business Overview

I want to share something with you that makes perfect sense to me and I
think that you may agree. It’s about a company called Melaleuca.

Melaleuca is committed to enhancing people’s lives with superior quality
and environmentally sensitive products representing the perfect balance of
science and nature. The company also allows families to compete with the largest
multi-national consumer product companies and win with a risk free home based
catalog business. Have you ever bought anything out of a catalog? Well,
Melaleuca allows preferred customers to purchase their patented and proprietary
consumer products direct from the manufacturer at wholesale prices through a
catalog shopping system. It’s that simple. Exceptional quality – wholesale
prices and a 100% satisfaction guarantee on all products. Does that make sense
to you? I’ll tell you a little more about this unique
company.


What Is Melaleuca?

Melaleuca is a fast growing privately held company that manufactures
and markets safe exclusive exceptional products that are not only better but
also less expensive to use. Their unique products are either patented or
proprietary formulas exclusive to Melaleuca.


Melaleuca Has Invented

Melaleuca combined the best from several industries and invented a
concept in 1995 called “consumer direct marketing” that allows the customer to
benefit from products with superior quality ingredients, reduced marketing and
distribution costs and the convenience of ordering by catalog through a toll
free number. There is a difference though. Melaleuca rewards its loyal
customers.
You see, when you buy Melaleuca products and tell someone else
who also buys from the catalog, you get a rebate, a little check in the mail –
kind of a thank you from the company.
Like the insurance industry, Melaleuca pays you every time someone you
introduce to Melaleuca reorders their consumable products from the catalog every
month, year after year, from a one-time membership presentation.
The concept is called residual income. And its what we’ll talk about
here today.
Melaleuca is a full service catalog company. They produce and deliver
the catalog, take the orders, service your customers, and send you a report of
your customers and their purchases on the 15th of every month. You don’t have to
sell the products. You do a one-time presentation and if a friend or an
associate buys the products you start to get a check in the mail. Your customer
report uses state of the art data processing and details all of your customers –
how much they order, how often they order, and your check is attached.
Melaleuca manufactures consumer products, exceptional quality products
people already use anyway. Like toothpaste, deodorant, hairspray, shampoo,
laundry detergent, and vitamins. Over 300 products that people use and run out
of every day, every week, and every month. All with a 100% satisfaction
guarantee.

Just switch stores and buy these great products instead of expensive
national brands. When they reorder the following month or any time in the future
from that one time presentation you did the month or year before you get another
check in the mail. The concept is awesome. The management of this company comes
from Corporate America, Fortune 500 Companies like Associated Data Processing,
Avon, Cox Communications and Proctor and Gamble. Melaleuca had over 500 million
in sales last year alone.

 

Consumer Direct Marketing
To begin with, there is no large investment. Its only $29.00 in the US
and $39.00 in Canada plus tax and shipping for your business kit to join. You
purchase the products at wholesale and get all the other benefits of a preferred
customer membership.

Consumer direct marketing from Melaleuca does not require you to
inventory any products. You have no reason to buy any more products than those
you personally use. You don’t take orders, deliver products, or call your
customers to reorder. Just a one-time presentation to show them the benefits of
Melaleuca products and the company services them from that point on. The company
handles all of the billing and collections. You don’t have to collect payment
and then hope that the checks will clear. There is no complicated paperwork.
Melaleuca’s sophisticated computer system keeps track of all your customers’
purchases and then reports them to you in detail every month. Finally, there is
absolutely no risk. The company offers a 100% satisfaction guarantee on all of
its products with no questions asked. There is no way that anyone can get hurt.


Success Factors

What are the factors you should look at when evaluating a company and
its products?
First the track record – its history. Has it been successful in the
past? For how long? Melaleuca has been growing every year since 1985. Is it
sound financially? Melaleuca was awarded a top credit rating by Dunn and
Bradstreet.
How strong is the company’s management? Well, as I already mentioned
Melaleuca’s management team comes from some of the top companies in North
America. Unique, consumable products.
Are the products better and safer than anything else available? Are
they products that people already use everyday? Competitively priced. Are the
prices in line with what people are paying? We found prices that in some cases
were even better than the wholesale clubs. Low personal production means that
you will never have to buy more than you need, or sell the products – just
switch stores and order what your household uses and you’ll meet the
requirements.
High reorder rate and low attrition. About 95% of our customers that
order this month will reorder next month. The products are that good. People
stay with Melaleuca because they get better safer products at reasonable prices.
What does it cost to join? Just $29.00 US plus tax and shipping for
your business kit to get wholesale prices on their unique products through their
catalog shopping system. This is a 30% saving on products, you and your
customers use and run out of everyday.
Timing is important also. This business is still a secret. When we
first heard about Melaleuca we wondered how something could be this good and
nobody has heard of it. Its simple – nobody is being lied to and there is no bad
news. And the truth is, bad news travels much faster than good news. Less than
3% of North America has ever heard of Melaleuca. No break aways. This company
never penalizes you for enrolling someone who out produces you.

In this business, if you choose to join, your job is to go find someone
better than you. If they enroll 50, 100, or even 1,000 customers, you can be
compensated on their purchases every month for as long as they purchase. No
risk. Here’s the bottom line, if you use any of our products and are not happy
with them, you can ask for a refund. All of our products and even your
membership fee are guaranteed. …


Credentials

Melaleuca is a multi-national, multi-million dollar company that does
business in the US, Canada, Australia, Taiwan, Hong Kong and Japan and other
countries are ready to launch. You’ve probably heard of the Fortune 500. It’s a
list of the top publicly held companies in the US. The Inc. 500 on the other
hand, includes the 500 fastest growing private companies in America. We are one
of only 32 companies included 5 years in a row on the Inc. 500 and one of only a
few that carry the top financial rating all 5 years. Melaleuca has received
numerous other awards, including the US Chamber of Commerce Blue Chip Award,
recognizing its commitment to excellence.


Products

Every great company has to have a foundation it builds upon. At
Melaleuca our foundation is the great products and services we offer. Melaleuca
products share a number of characteristics. They are all made from unique
proprietary formulas. Formulas protected by trade secret. The way that Coca-Cola
is protected. Some even hold US and Canadian patents.

Melaleuca uses the
highest quality ingredients and the latest technology to develop exceptional
products that provide the most effective and safe balance of science and nature.
Many are highly concentrated; making them extremely cost effective, with a very
low cost per use. Best of all your satisfaction is guaranteed 100%. Melaleuca is
committed to deliver exceptional products at reasonable prices.


Melaleuca Oil

Let me ask you a question. What if there was a company out there that
sells a product that is a natural antiseptic and a natural fungicide that was
discovered back in the 1700’s. What if it was penetrating and more soothing to
the skin than aloe vera? What if it was the best solvent available, aromatic and
non-caustic? And Melaleuca scientists took this oil and manufactured a product
line called ECO-SENSE. Products that are safe, effective and environmentally
sensitive.
Melaleuca oil is so effective that is was included in the first aid
kits of Australian armed forces in World War II. We wanted to look at the
company history, to learn where the company came from so we can get a vision of
where it is going.
Melaleuca was launched in 1985 with 6 employees and 8
superior quality natural products. Our president Frank L. Vandersloot has been
leading the company since it was founded.

In the first 4 months Melaleuca reached $300,000. Not bad for a small
start up company. In 1987 the company added more natural products to its line
up. The sales went to 3 million. In 1989, with the introduction of the patented
fructose compounded vitamin line, sales exploded to over 17 million. By 1993,
the company introduced another patented product – the Access Bar and sales
ballooned to over 200 million and continued that growth after the addition of
the Canadian market in 1994 to over 300 million in 1996. With no back orders,
hardly any price increases and never a day late in sending checks out to
Marketing Executives. Where do you think they will be this year? How about next
year and beyond?


Product Categories/Services

Let me tell you a little bit more of the superior products, because
they are the foundation of this company.
Melaleuca’s superb product categories and services include Melaleuca
personal care, an exceptional line of quality products for your dental care,
hair care, and bath and body needs. You’ll find that these products are not only
of unsurpassed quality, but very cost effective on a cost per use basis.
The Melaleuca pharmacy offers an ever growing list of products that
replace many if not most of your over the counter medications and remedies, as
well as natural supplements for preventative health care. In addition,
Melaleuca’s Vitality For Life offers exceptional vitamin and mineral
supplements, such as the Vitality Pack with its patented fructose compounding
technology. And of course our revolutionary Pro-Vex CV. One of the most powerful
and effective super anti-oxidants available on the market for maintaining a
healthy heart.
Melaleuca’s Nicole Miller skin care & cosmetics is a superb line of
skin care products unmatched in quality and value.
Best of all it carries
the Melaleuca 100% satisfaction guarantee. And the same standard of quality
you’ve come to expect from our Melaleuca products.
EcoSense is an environmentally friendly highly concentrated line of
household products. These naturally formulated products have an extremely low
cost per use due to their high concentration. With EcoSense, you purchase
product – not fillers or water. They truly are economical and sensible for the
environment and for your home. Melaleuca preferred customers also benefit from
practical and money saving services.
Melaleuca Executive Travel offers great savings from group discounts
and other negotiated fares and packages as a result of its tremendous volume.
So, whether you’re traveling on business or planning a vacation, you know that
you can count on the expertise of the Melaleuca Executive Travel staff and the
savings that Melaleuca passes along to its preferred customers.

Melaleuca also rewards its preferred customers with MelaCom,
Melaleuca’s long distance service plan. A way to save on your long distance
calls and another way to earn base points for your Melaleuca business. Finally,
Iglide.net, quality Internet service at an incredible low price with true
high-speed unlimited access, free E-mail, and personal family web space,
customizable home page. Best of all, with Iglide.net, you can qualify to earn
free monthly Internet service.


Personal Care & PC Image

The personal and skin care category includes facial and dental care
products, body creams and lotions, deodorants and antiperspirants, soaps,
shampoos and conditioners. Reliable safe formulas that out perform competitive
products with more active ingredients and longer lasting results. Each developed
specifically to offer you the best value.

Melaleuca personal care goes beyond clean. With these products you can
enjoy a bit of luxury in your daily care routine with uplifting fragrances,
refreshing formulas and revitalizing treatments. Formulated with top of the line
ingredients and state of the art technology every Melaleuca personal care
product is exceptional and unique. Designed for individual conditions, skin and
hair types, ages and gender, with the highest quality researched based
ingredients.


Pharmacy & Pharmacy Image

The Melaleuca pharmacy offers safe and effective products, affordable
for you and your family. Products that meet the most stringent requirements of
quality, safety, consistency and effectiveness. Our first aid topical gels,
ointments and creams contain the most powerful natural healing and germ fighting
ingredients. Including T36-C5 Melaleuca Oil. Effective relief for a fraction of
the cost of nationally advertised brands assures you can afford the treatment
you need. Our over the counter remedies combining scientifically proven actives
with healing herbal ingredients provide powerful relief for the most common
everyday ailments. Melaleuca Pharmacy is more than just a name – it is a
guarantee of commitment to quality and your well-being.


Vitality
For Life & Vitality For Life Image

Melaleuca’s Vitality for Life offers exclusive formulas that support
optimal health. Patented fructose compounding using unique nutritional
supplements to promote the highest mineral absorption. Premium ingredients
including high quality standardized extracts that are constantly measured for
potency and proper dosage. Products that leave you feeling more energized and in
better health. Products that support you in every facet of your daily life.
Exclusive formulations based on solid scientific research that give you results
that you can actually feel. State of the art herbal supplements that help
maintain cardiovascular health, joint mobility, immune function, emotional well
being, and more. Nutritional foods and meal replacements that offer you a solid
alternative to bad dieting and fast foods.

Vitality for Life features our best selling item, the patented vitamin
and mineral supplement called the Vitality Pack with fructose compounding. It is
a process that increases absorption by the cells in your body. Did you know that
about half of Americans take a vitamin every day? The other half probably
should. What if you were faxed with this challenge – take these vitamins for 90
days and if you don’t actually feel better overall after 90 days, Melaleuca will
refund your money. I took that challenge and so have thousands of others and I
don’t know of anyone that wanted their money back. These vitamins and minerals
are that good. You’ve heard about anti-oxidants, how they prevent free radical
damage to the cells in our body. Our Pro-Vex and Pro-Vex CV natural
anti-oxidants are some of the most powerful available. Melaleuca uses
standardized extracts and clinical research to make sure that you are getting
the quality you expect.


Nicole Miller & Nicole Miller Image

The Nicole Miller skin care & cosmetics line goes
beyond the quality of prestigious department store brands. Skin care that
exceeds your every expectation. Exclusive ingredient combinations that go beyond
cleansing, beyond moisturizing, and even beyond age defying to give you
healthier looking skin. Products that are painstakingly developed evaluated and
tested by clinicians, dermatologists, scientists, and women of all skin types.
Skin care that is pure and simple. Spend only minutes a day and you will see
beautiful results. Nicole Miller also includes creams, lotions, and powders that
exceed your expectations and surpass the quality of prestigious designer brands.
Formulas that work with natures own system to turn back the clock, smooth away
the past and reveal softer, younger looking more beautiful skin.


Ecosense & EcoSense Image

EcoSense is economically and ecologically sensible home cleaning
products. Combining the best of science and nature, our super concentrated
formulas are an exceptional value. You get a lower cost per use with more
cleaning power than with nationally advertised brands. Every EcoSense product
uses biodegradable naturally derived with organic cleaning agents. Like
softeners made from citrus fruits and enzymes derived from natural resources.
Our compact recyclable packaging also reduces the waste in landfills. EcoSense
products are gentle and family friendly. Because we don’t use any harsh
chemicals like phosphate, ammonia, or bleach, EcoSense products are safer for
use in your home. Powerful effective formulas including Melaleuca Oil, the most
powerful natural solvent available, assure that you will spend less time and
less effort cleaning even the toughest jobs.


Products We Use Everyday

Melaleuca products are products that you use every day. Vitamins,
personal soap, activity bar, meal supplements, cologne, skin care makeup,
deodorant, body lotion, mouth wash, pain reliever, cough syrup, sunscreen, acne
cream, glass cleaner, disinfectant, stain remover, furniture polish, bathroom
cleaner, laundry detergent, automatic dishwasher detergent, fabric softener,
shampoo, liquid hand soap and many more. This is what makes Melaleuca so unique.
You only switch stores to purchase those same products you are currently buying
from the drug store, the department store, or the supermarket.
As a Melaleuca preferred customer you now buy those same products from
your very own Melaleuca store and eliminate the middleman. Thus receiving great
savings and an exceptional opportunity to build a business with residual income.
So why not switch stores and get wholesale prices on these exceptional quality,
naturally derived products from a company that rewards its loyal customers with
a check instead of a coupon.

These are all products that you have under your sink and in your
bathroom. You buy them every week. Melaleuca’s products are not only better but
safer than leading grocery store brands because they use Melaleuca and other
natural oils as there solvent instead of harsh chemicals. Best of all, Melaleuca
products for your home are concentrated and cost less to use.


Preferred Customer Program

Melaleuca’s preferred customer program. Produce 35 base points and qualify
for commissions on Melaleuca and Vitality for Life products, as well as on the
Nicole Miller skin care & cosmetics line – no additional expense as we
already said.


Products Image

Simply switch to the Melaleuca store. Shop from our catalog, factory
direct. It’s as simple as that.

Melaleuca Advantage

In addition to the exceptional products Melaleuca is able to use its
purchasing power to offer significant discounts on money saving services
exclusively for preferred customers. To begin, with the Melaleuca Advantage
Rewards program, you earn 10% (14% in Canada) of all your Base Point purchases
in Advantage Dollars… Redeem 20 or more Advantage Dollars ($30 CDN) for any
Melaleuca, Vitality for Life, or Nicole Miller products. A practical way of
rewarding you for being a loyal customer. Does your travel agent pass along the
best fares and volume discounts?

Executive Travel

With Melaleuca Executive Travel, you benefit from group buying power.
Melaleuca Executive Travel has negotiated special discounts because of our huge
volume and no travel agency commissions. You can save between 5 and 25% off the
lowest published fares and you can save as much as 50% on emergency or last
minute travel in major markets. Affiliated with American Express Travel, the
largest travel agency in the world, Melaleuca Travel has quickly established
itself as one of North America’s premier travel agencies – offering great
discounts on cruises, vacation packages, hotels and rental cars and our
Melaleuca preferred customers don’t pay any fees for this fabulous service. It’s
a way for Melaleuca to say thank you for being a loyal Melaleuca
customer.


iGlide.net

Another great Melaleuca service is iGlide.net-Quality Internet service
at an incredibly low price! Iglide.net offers true high-speed unlimited access,
free E-mail and personal family webspace. You also get a customizable home page,
and with iGlide.net, you can qualify to earn free monthly Internet service. A
superb way to access the Internet!


MelaCom

Melaleuca’s long-distance savings program, MelaCom, offers terrific
discounts on all long-distance calls, whether calling direct from home or using
a calling card while traveling. Additionally, you earn bonuses on all
organizational long distance volume accompanied by MelaCom’s low monthly program
fee. No monthly minimums, low, low rates, and the opportunity to earn base
points and commissions. MelaCom is a tremendous value and a powerful
business-building tool.


Melaleuca Card

The Melaleuca card with its no annual fee, low introductory rate on
balance transfers and cash advance checks is another practical and powerful
service for Melaleuca preferred customers. The Melaleuca credit card allows you
to earn base points on personal purchases and on purchases made by those in your
organization. As with all other Melaleuca services the Melaleuca card is
designed to save you money on regular purchases. Sometimes enough money to cover
the cost of the products you buy from Melaleuca. These and more services like
this are available only to Melaleuca preferred customers. Some families save
enough on these services alone to pay for their purchases of Melaleuca products.


Compensation Plan

There is more to Melaleuca than just great products and services. And
for me, the business opportunity just makes sense. You see, Melaleuca also
provides customers a way to build a substantial business that can provide
residual income through earning commissions and bonuses. The kind of income used
to eliminate credit card debt, pay home mortgages, save for college and
retirement, or simply reduce the pressure of monthly bills. In order to qualify
for these commissions, you’re just asked to switch stores. Buy from your own
store. Your Melaleuca store and submit a monthly order for 35 base points per
month. Remember, this is the same $10 to $15 you spent every week at the
supermarket, but now you can earn commissions and get all of the benefits of
being a preferred customer. Simply switch stores and shop regularly from our
catalog from over 300 products and you qualify for wholesale prices and all of
the money saving services. Low personal production requirement means that you
will never have to buy any more products then you will personally
use.


Marketing Executive

First off, you can earn up to 7% on up to 7 generations of customers
every time they order. Because you introduced them to our catalog. It’s that
simple and it produces the residual income we’ve been talking about. If you find
that after a few months of trying the products that you love them, you will
probably have some stories of your own of what they did for you and your family.
You may want to share them with others, like you share how much you liked a
movie or a new restaurant you just visited. If you choose to do that you can
build a business from these referrals and the people that they refer to
Melaleuca.

Marketing Executive II

The first step to
building a successful Melaleuca business is to become a Melaleuca Marketing
Executive. This means that others can place new customers in your organization
and upon meeting the 35 base point production, you will be paid on your first 2
generations. You see when you enroll Melaleuca puts your name into a data base
that allows them to track anybody that you have referred to Melaleuca and the
people that they have referred to Melaleuca through 7 generations. You can earn
7% on their purchases every time they order from the catalog.

Now if you
love the products, let’s say you tell 10 people and guess what? All 10 join. Now
you’ve enrolled 10 customers but you only have places for 5 on the first
generation of your business database. What do you do with the other 5? Put them
under the 5 in your first generation and guess what happens? The customers in
your first generation and you will get a check on the purchases of the people
that you put under them. Not a big check but a few dollars will be sent to you
and then again every month that they order from the catalog. Now if you love the
products, you found them safer, better, less expensive and conveniently
delivered to your home and Melaleuca sent you a check – would you continue to
buy the products? Sure. That is the power of the marketing plan. You see, this
makes sense for everyone.

Now the company pays everybody commissions on
the first 2 generations – up to 30 customers – just for switching stores and
being a loyal customer and Marketing Executive. They also show you who your
customers are and list their purchases on the business report every month. Now
you don’t make a lot of money on 30 customers each month, but if you had just 30
customers in your business you would make about $105 per month. That is $1,260
per year just for switching stores. Now that’s not all bad, is it? Lets see how
the rest of this works. If you enrolled, you received a check for a few dollars
every month and a few of the people in your organization shared the catalog with
some others, they love the products and they also referred a few people to our
catalog. You would now have people on your 3rd generation, but you don’t get
paid on their purchases yet. Why? Let’s see  cont next paragraph.

Marketing Executive III

To earn commissions on your 3rd generation, you need to enroll just 2
customers. The company can’t pay people thousands of dollars on 7 generations if
they don’t do anything. The marketing plan wouldn’t work. But what if you could
increase your earning potential by enrolling just 2 people. Do you know 2 people
that regularly brush their teeth shower and care about their health? Well, if
you can share our catalog with 2 of them and they enroll – you qualify to be
paid on your 3rd generation – up to 125 more customers.

Keep sharing the
catalog and enroll 2 more people, for a total of 4 and you can be paid on your
4th generation – up to 625 more customers.


Director

Now, do you think that you might know 8 people that brush their teeth,
wash their face and care about their health? Of course everybody can help 8
people join this business. Not everybody will but they all can because people
use these products, and almost everybody would like a little extra money each
month. It’s ingenious. Look what happens when you enroll just 8 customers?
You’ve earned the title director, the first level of leadership and your
commission on your personal enrollees doubles to 14%.


Personally Enrolled Customer Commission

As you continue to enroll, your
commission rate on personal enrollees grows even higher. When you enroll 12
people you earn 17% on all of their purchases – enroll 16 or more and your
commission goes to 20%. Melaleuca Director’s earn an average over $100 and up to
$500 per month. A lot of people are happy with that. They just want to make a
$100 or so extra every month and they know that they can share the catalog with
8 other people. But follow this one more step, what if just one of those 8
people that you enrolled shares this with 8 more people? They enroll and you
become a Director II? You receive a one time $250 bonus or a $500 pace setter
leadership bonus and earn up to $1,000 per month, plus a bonus-pool potential of
another $1,000. The average Director II earned over $4,000 last year. All the
incomes that we talk about are published in the back of this book so that you
can always refer to them. Now what if 2 of your Marketing Executives shared the
catalog with 8 of their friends who enrolled – you’ve got a $500 bonus or a
$1,000 pace setter leadership bonus and you can now earn up to $2,000 per month,
plus a bonus-pool potential of another $2,000. Director III’s earned between
$2,000 and $25,000 last year. If 3 of the people that you introduced become
Marketing Executives and share the Melaleuca catalog, 8 of their friends enroll,
you earn a $1,000 bonus or $2,000 pacesetter leadership bonus and can now earn
up to $3,000 per month as a Director IV, plus a bonus-pool potential of another
$3,000.

Director IV’s earned between $5,000 and $26,000 last year. If you help just
4 people get 8 customers and develop a weekly routine of part time activity,
now, you have created leadership in your business. We will give you a one time
$1,500 bonus or $3,000 pace setter leadership bonus and you advance to Director
V. Director V’s can earn up to $4,000 per month, plus a bonus-pool potential of
another $4,000. Last year Director V’s earned between $9,000 and $36,000 with an
average annual income of over $18,000. OK, watch what happens next.

Senior Director

When you help your 5th personal enrollee become a Director by sharing this
with 8 customers who enroll, you reach Senior Director status. You have now
demonstrated the potential for leadership with the company and they recognize
you with a one-time cash bonus of $2,000 or 4,000 pacesetter bonus. They lift
the ceiling on your income – there is no longer a cap on your earnings. $400 per
month for a new car payment – towards a purchase or lease or a new car that you
already own. You can continue earning that 7% commission on all customer orders
on your organization. That is residual income. At the Senior Director level you
can also qualify to share in a monthly bonus pool for a portion of the total
company base points. You can add even more people to leadership roles in your
organization. They fly you and your spouse to Idaho Falls to tour the plant and
receive a couple of days of formal training and your own personal 800 # and
private liaison to help you manage and understand your business. Now, you don’t
make a million dollars at this level but just think about this – you and five of
your friends have enrolled as Marketing Executives, work the business part time,
found 8 other people that use these products; shampoo, toothpaste, detergent,
vitamins on a daily basis, and switched stores to Melaleuca. You’ve built a
business of 400 to 500 customers. The average Senior Director earns over
$38,000. That is $700 a week or more. The beauty is that all those Marketing
Executives that you and your friends enrolled also get a check every month that
they are active. That is the part that is ingenious.


Executive Director

Now look at the next level of status. You reach Executive Director when
10 of your personal enrollees become Directors, that is they find 8 people and
your organization produces 50,000 base points per month. So what does the
company do now? The company doesn’t take away anything that you have earned as a
Senior Director and you receive $1,000 per month for either a 2nd car or a more
expensive first car. You still keep getting the 7%. You can also share in
another pool of total company base points each month with other Executive
Directors and a chance to learn from other successful business builders. The
average Executive Directors made over $147,000 in 1999. The details of last
year’s earnings results are on the back page of this book. By the way, your
Melaleuca business is willable. If something ever happens to you, your children
can inherit your business.


Corporate Director

Melaleuca’s ultimate level of leadership. – Corporate Director. To
reach Corporate Director you must help 5 of your personal Directors become
Executive Directors. That is, help them to develop their own 10 personally
enrolled Directors. When you reach Corporate Director you receive a one-time
cash bonus of $100,000. The 7% organization commission continues and you receive
an additional 1% bonus on your total annual organization base points at the end
of each year. Kind of a holiday bonus. A minimum of $30,000 per year. That
explains how the marketing plan works. If you ever have any questions on the
compensation plan it is explained in your business portfolio that you get when
you enroll.


Summary of Benefits

Now we’ve talked about the exceptional quality products made from
natural and environmentally sensitive ingredients, our money saving services and
explained how Melaleuca rewards its loyal customers. I’ve got a few questions
for you. Would you rather pay retail or wholesale for your products. Wholesale
of course, exactly, that is why 90% of our customers have decided to join as
preferred customers. Remember when we talked about base points, chances are, you
will be using much more than 35 base points in your home. The average customer
is well over 50 base points a month. So if you choose to switch stores, the 35
base point requirement allows you to qualify for the wholesale prices, at a 30
to 40% discount on all product purchases for being a consistent customer. The
opportunity to save up to 40% on long distance phone service through MelaCom.
Receive great discounts on airlines and hotels through Executive Travel and
apply for a no annual fee credit card. Now Melaleuca wants to also make sure
that you never miss out on your discount for being a preferred customer, so they
designed this ingenious system to cover us if we get busy and forget to order.
They call it a back up order. I call it a safety net. What we do is, when you
choose to enroll Melaleuca you will also choose a back up order that they will
keep on file just in case you forget to order one month. That way, if you forget
to order the company processes your order on file and all of your preferred
customer benefits remain intact with an assurance that your minimum
qualifications have been met, and don’t forget that every product is guaranteed
by the company. In addition, as a preferred customer, you are entitled to
participate in the Iglide.net Program and to receive Leadership in Action and
Melaleuca Country every month.


How Can Melaleuca Help You?

Have I given you enough information to make a $29.00 ($39 Cdn)
decision? At Melaleuca our business is all about enhancing lives. Let me ask you
an important question, how can Melaleuca enhance your life? We would like you to
tell us which of these 5 categories you see yourself in. Anyone is fine with us
as long as it helps you reach your goals. Category 1 is for people that want to
be a preferred customer and get better, safer, and less expensive Melaleuca
products for their home and family. Category 2 is for people that love the
products that are willing to tell a few other people about them and share our
catalog to help them enroll and they earn $50 to $100 per month, enough to get
their products free. Category 3 is for people that can spend a few hours every
week introducing Melaleuca to other people, and they can earn $300 to $500 each
month just by helping other people switch stores to Melaleuca enjoying the
benefits of better, safer and less expensive products.


Category 4 & 5 Factors

Category 4 is for people that can spend a few more hours per week
sharing Melaleuca products and the business opportunity – this is part time not
spare time commitment to build a substantial business with earnings of $1,000 to
$4,000 per month. Category 5 is for those people that see an opportunity to
build a big business that can with a consistent commitment every month, provide
a residual income of $10,000 to $20,000 per month or more. What kind of
financial goal do you see for yourself? Great. Now that you have picked your
category lets talk about the best ways to try the products. The Value Pack is
great for customers and Marketing Executives that fit into category 2 or 3
because it allows you to experience a wide variety of Melaleuca products at a
20% savings off of preferred customer prices. It includes over 40 Melaleuca and
Vitality for Life products. The Career Pack offers a greater saving on over 55
products and business building tools to help you jump-start your Melaleuca
business.
It’s perfect for anyone in category 4 or 5 – its what I bought when I
started and it made it easy to develop my own stories on how incredible these
products really are. It also has a 20% saving. Now this is not something that
you have to do but I’m sure glad that I did. It gave me the credibility I needed
to talk to my friends about this business and these products. And remember
everything from this company is guaranteed.


Statistics Enroll Now

Lets get you registered on the phone and give you a business kit right
away and place your first order today so that you can try the products.

Then you will know why I’m so excited about this business. I really
appreciate you giving me the time to share this unique company with you. I think
that it is great that you are joining hundreds of thousands of other families
that have chosen to switch to our safer, more effective Melaleuca products.

Obviously, you can tell that I am enthused about Melaleuca. I truly love
the products, which is why the business works.

And as for the business opportunity, where else can you find a business
where over 90% of customers reorder every month and regular people like you and
me have the opportunity for a substantial residual income for our families with
no large investment and no risk.
You’re just going to love everything about this company.

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Leaders Overcome Confusion by Leading Creatively

“Confusion is a word we have invented for an order which is not understood” – Henry Miller

Feeling dazed and confused by the enormity of change that has swept past your doorstep the last few years? If so, you have likely had the realization that a new style of leadership is required to cope with the rising complexity of business models and rapid change in international markets. For rapid change, look no further than the ubiquitousness of smartphones, pods, and pads. R.I.P. old-style providers of music and books?

Confusion occurs for us when something or someone – perhaps an entire organization – conflicts with our normal expectations. We’ve been expecting a certain outcome, but this new reality doesn’t fit with our familiar pattern of doing business. It is easy to hypothesize that such confusion will be the norm in a fast-changing world. Our old order and systems cannot be easily restored and this leaves us feeling both puzzled and struggling for new answers. The resulting confusion is an awareness that past skills might not work any longer and what we need for the future has not yet been proven, nor even identified yet. Let us examine how one can get beyond confusion by engaging the creative process while amidst a state of chaos and change.

Confusion can be turned to advantage

Facing change and confusion in the past we have likely reacted negatively through:

  • Act/react: We sought control of the situation by doing more of the same
  • Ignore/Downplay: We ignored the change and derided its significance
  • Resistance: We showed signs of helplessness/paralysis

However, in psychological terms, confusion or irritation can be a very productive moment for us because old patterns are being doubted, albeit without having the right answer yet! So, how is this an advantage when in the minds of most organizations and leaders there is no place for this seeming contradiction. “Not knowing” has been synonymous with being unprofessional. I am writing to point out that we needn’t fight confusion, as it can be the starting point for a very creative process.

We need to accept that what were success factors in the past, perhaps are no longer valid. New approaches to success will come from knowing how to deal with yesterday’s success factors and yet having the capacity to know when to disregard and maybe even drop them. Awareness of such paradoxes and making use of them is a creative process.

A Most Ingenious Paradox

  • Paradox#1: Understand the rules but be able to break them constantly.
    Even when our business models are breaking down or challenged by new competitors we tend to ignore them or play them down as if they will eventually go away. Already established rules for success can have a “sticky” quality that can leave us stuck and unable to respond to an on-going situation.
  • Paradox#2: To be more productive, practice doing nothing regularly.
    Productivity and efficiency are key parameters for running a business. Output can be measured , while the art of doing nothing hardly seems appropriate in daily business life. However, taking the time to re-focus by briefly shutting out multitudinous distractions and breathing deeply can provide direction and productivity. In short, a leader needs to take time out by perfecting the art of doing nothing.
  • Paradox#3: Listen to experts, but know how to disregard them.
    Experts tend to prolong the past, instead of challenging current opinions. Thus, when everything seems to be too right, we need to question it.
  • Paradox#4: Create many ideas, yet most of them are useless.
    New ideas have to be examined from all sides, nurtured and treated like a seed ready to be planted. Similarly, there is a time when an idea has to be dropped – a limit that is either specified or implied. Finally, once an idea has either been successful or dropped, there comes the time to again stimulate new ideas.
  • Paradox#5: Look at the same thing as everyone else, yet see something different.
    There’s often more than one “correct” answer and the second or third answer that we come up with might be better than the first. A mental block can be turned around to reveal ways to find more than one answer to any given problem. The first approach to mental blocks is to accept that we are blocked. Once we realize and appreciate it, we are able to look more broadly, see alternative solutions and overcome our cognitive fixation.

The 2010 IBM Global Study asked 1500 CEO’s from 60 countries the following question: How will leaders have to respond to a competitive and economic environment unlike anything we have as yet encountered? The common denominator in their answers was: creative leadership and described future leaders as “creative leaders“. In the midst of chaos and change, such leadership will have to consider previously unheard-of ways to drastically change the enterprise for the better. A most ingenious paradox.

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Commitment in Organizations

Much of my work with organizations involves creative review of one or more issues and then developing a strategic direction. Often the situation is complex, or is subject to regular change and is one where no single answer will suffice. Complexity is a function of our society today and is difficult to avoid when strategy-making. Complexity can be countered by crafting something that we call guiding principles. These are key to helping the organization to act in a consistent and coherent manner in situations of complexity or change.

Guiding principles complement, not displace, an organization’s detailed strategy and business plan. The detailed strategy and plan are the systems (or the outline for systems needed), while guiding principles are the commitment. Guiding principles can help a collection of people to understand the very essence of an idea, interpret it for their situation and then act on the idea in their own way.

Guiding principles can help us make sense of things through our own, personal lens. They keep us consistent and aligned to an overall identity or strategy and to do this they must hold particular meaning to you or your group. They are willingly applied by a collection of people. Principles help us to understand a general direction, then personally interpret and apply them to situations that arise afterward.

A good guiding principle has the following characteristics –

  • It achieves a great deal with very few words.
  • It is applicable across a range of situations, but interpretable at an individual level.
  • It is memorable.
  • It uses straightforward language.
  • It will often begin with an action verb to help decision-making.
  • It is one of a small number of principles. Having just one is probably not enough. More than six and you reduce their effectiveness of being memorable, straightforward and so forth.

A good example is the following – Everything in moderation, nothing in excess. This phrase can have a number of interpretations for different people. Some will see it as the need for a steady approach. Others might see that within this phrase, extreme peaks and troughs are fine – on occasion, but not regularly. In all cases, users of the principle will interpret its overall meaning to suit their specific situation. In brief, they will be able to commit to the general idea, in a unique way that has the most relevant meaning for them.

The key aspect of guiding principles is that they help a collection of people to commit on a personal level. They are very helpful in generating strategically-aligned momentum with a variety of stakeholders. This is important. Strategies and plans are written regularly, but it is rare indeed when a strategy is enacted with no interruptions or hiccups along the way.

German Field Marshall van Moltke, who was a brilliant military strategist, once said, ‘No battle plan survives contact with the enemy’. Moltke did not avoid the discipline of making strategic plans; indeed, he was apparently a very meticulous planner. What he did recognize, however, was that battle plans do not remain static. Any engagement is an emergent activity and strategies should be capable of dealing with emergence.

Guiding principles, I believe, are the bridge between outlining a system of strategic direction and building strategic commitment among those who will make the strategy a reality. Guiding principles give momentum to strategies by providing a clear way for individuals to make a commitment. The key connection of commitment, change and principles is the ability to receive the gist of a direction and to apply it personally. This makes sense. Regardless of the systems provided in each environment, it is individuals who must decide if, and how, they will personally commit and engage.

I am not advocating the end of strategy-making. No set of statements, principles or otherwise, should ever completely displace detailed strategic planning based on evidence, insights and genuine needs. However, I have seen how far-reaching the concepts of principles and individual commitment can be. The idealist in me asks if it is possible to ascribe or co-create a set of global guiding principles that serve fundamental concepts and which could be interpreted and applied by individuals? If whole regions, like Europe can do this, then perhaps there is hope for a global perspective to develop.

What would a global set of principles look like? How could they possibly encapsulate the enormous complexity of the planet we live on and yet be memorable and applicable for everyone (or those willing to participate) to embrace? Is it naïve or hopeful to think that agreeing to a set of world principles is possible? We will not know the answer to this, unless we attempt the debate. Below is a set of six principles which if applied at a personal level by individuals, might sharpen global focus on some significant and persistent issues of our time. These are suggestions* – the beginnings of a conversation about committing to key principles and working together to make them a reality.

  • 1. One Earth.
  • 2. Reduce, Reuse,Recycle.
  • 3. Treat Others as You Would Have Them treat you.
  • 4. Good Parenting is Priceless.
  • 5. Knowledge is Nothing Unless Shared.
  • 6. I Can 2.
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Changing Our Minds

“The problems that exist in the world today cannot be solved by the level of thinking that created them.”
– Einstein (attr.)

Most of us have heard this quotion which says that we are limited by the quality of our own reflections. That is, the paradigm we live from and the language we use determine what we see and do. Our conceptual framework constantly shapes the questions we ask, the targets we set for ourselves and the way that we measure success. While our language empowers us to create successful systems and to change them, our language also limits our thinking and perpetuates the problems we want to solve – if we are resorting to ‘reflexive fixes’ and failing to address the fundamentals that created the difficulty. Thus, the linguistic-mental framework that created our success becomes a prison locking us into actions that feed the problem rather than solve it. What we need is a new type of reflection.

Among the daily challenges for leaders should be the development of a new level of thinking that is not at the same tier where the problems were created. This applies to the leader as an individual, as well as to the organizations they manage. I would argue that due to the deep, systemic nature of current global problems, a ‘third order’ change is called for — beyond doing the same things more efficiently (1st order) or slightly changing the rules (2nd order). We need change of a fundamentally different nature.

Organizations need to be able to create that change and leaders are the essential catalysts in such a process. Leaders need to develop the ability to appropriately respond to rising complexities by creating the conditions that will stimulate fundamental change as it is needed. From business thinkers come suggestions for developing leadership competencies in the areas of ethics, aesthetics, and wisdom in response to early 21st century needs. In the brief space of this article I would like to touch on the merits of giving attention to the middle quality – aesthetics – as a leadership compentence.

Aesthetics and Business

There are at least three different ways that aesthetics and business meet: in the tactical importance of design and aesthetics for products and services, in attention for aesthetic leadership as a personal quality and as the strategic application of an aesthetic paradigm to rethink business and economy. “The MFA is the new MBA” is probably the most concise way of introducing the growing importance of ‘the right brain mind’ in business. Daniel Pink made this comment in the 2004 Harvard Business Review, when remarking on large corporations hiring promising arts school graduates in a market placing increasing importance on creativity.

Design and the ability to ‘create experience’ increasingly determine the value of products and services and this requires new competencies for key employees and managers. They must be able to identify, stimulate and organize the creative and narrative powers that shape these products and services. Already such competencies moved from ‘nice to have’, ‘need to have’.

Aesthetic Leadership

During the 1990’s, Pierre Guillet de Montoux started unlocking the deeper potential of aesthetics at the Stockholm School of Business. In Aesthetic Leadership- Managing Fields of Flow he talks about “aesthetic management” and describes how companies and managers can use their aesthetic abilities to envision their future and inspire their organizations. His treatment makes clear that aesthetics is part of a long historical development:. “Arthur Schopenhauer extended philosophy into a new market for metaphysics where art could work. Joseph Beuys extended art into society. Now the time has come to expand the art firm from … theatres to business on a vast aesthetic field…”. This trend is found in other business schools – Helsinki, Copenhagen, Oslo and Insead who are all adopting programs or activities researching the promise of aesthetics, while companies themselves are engaging in practical programs that draw from art appreciation in order to stimulate creativity and innovation.

Strategic Aesthetics and Third Order Change in Business

Matthieu Weggeman of the Netherlands identifies aesthetics as one of the distinguishing characteristic for a possible “Rhineland model’ of doing business, offsetting it against the Anglo Saxon approach. Back in 2006 and 2009 Göteborg University School of Business organized a conference “The Design of Prosperity: The Driving Forces of Our Present Future” and the Borås summit on “The Design of Change and Innovation”. The underlying question on the summit’s announcement asked “The dream of modernity of over: what happens to prosperity?”. During its lectures and workshops, Scandinavian CEO’s met with European artists to discuss possible relationships between art, design and new roads for prosperity, economics and business. Their aim was to see whether using a humanistic, cultural paradigm allowed new questions to be asked and new solutions to be formulated. This sort of development may seem elusive, but there is nothing trivial about aesthetics in business. Its development can mean the difference between success and failure, while its adoption might completely transform organizations. For leaders to benefit from this trend, however, they need to first be aware of it and able to distinguish its different levels/possible effects as well as having the competency to engage its support when necessary.

Ideally, leaders will be encouraged to develop their ‘rhapsodic mind’ and be able to think like a Leonardo da Vinci, or at least emulate this sensitivity with its requisite ability to respond appropriately and from a place of depth. To do so we will need to identify new sources of inspiration, develop new qualities of reflection in order to develop that potential into practical solutions for business and society at large.

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Humanistic Leadership

Right now I am sitting at the airport in Copenhagen where I just watched a TV broadcast with Nelson Mandela, squeezed in between the football stories. Mr Mandela has been granted a long life; a significant life, a life of contribution and service to mankind. He serves as a beacon for all of us in terms of a great fellow man, a great leader and a great humanist.

It causes me to think of Europe today. Where are we heading? Who is our Nelson Mandela? Who serve as our lighthouse and provides our hope? Maybe this vacuum is actually the greatest leadership challenge we face in Europe today: We lack leaders that truly inspire our aspirations and who offer a sense of community and who facilitate a direction.

The European Union has been in many ways the great project of our generation. After a thousand years of wars and tragedies , Europe decided to start a project that would effectively prevent us from killing each other off again. A project that through trade, cooperation, mobility and economic growth would make Europe peaceful, as well as financially better off. But like all projects and organizations, we need a rationale – a purpose – that is legitimized and possibly renewed through coming generations otherwise its cohesiveness and coherence will run the risk of evaporating.

We have witnessed support and faith in the European project sliding. The economic crises, with the collapse in Greece as the most visible example, has put our faith and our capabilities to the test. What we need to see are leaders emerging, rising over the polarising rhetoric and articulating a common vision for us all to strive towards. This is the leadership deficit we are experiencing. What we need is an emergence of leaders with strong ethics and endowed with a purpose focused on positive change. Beware – this is not needed only for appointed leaders –  it is needed for us all. We must be the leaders we want to see in others. Now, there is an opportunity for us to re-examine what the European project could be about. We can identify the promise yet to be fulfilled of bringing the human side into the equation, setting our eyes towards the horizon and knowing that there is still more to be found.

Humanism + Leadership

Historically, humanism has taken root in times of turbulence, stress and upheaval.  Consider the eras  when  the  Renaissance and the Enlightenment emerged. Today’s upheaval comes in the form of the financial crisis we are experiencing, or, at the very least, its effects.  Is it just a financial crisis that we are experiencing or  is it not also a crisis in our societal order?  If so, then, this could be the time for a new humanism to take root.

Humanism as a philosophy places humans and humanity at the center, but it is not an egocentric concept. It is a deep personal conviction that by living an informed, conscious and compassionate life we realize our potential to do good for ourselves, others and mankind at large. This is something we can do and indeed have a duty to do. Leaders and leadership are central in the welfare, well-being and happiness of people
Leadership is itself  a timeless and universal idea no matter how differently it has been understood and applied.  Leadership is a way of making sense, making decisions, getting things done and of providing meaning, community and direction for others. It is also happens to be one of the most researched areas within business, one of the most common themes in management literature and one of the  most strived-for outcomes of MBA programs: the production of future leaders.

Getting things done through others takes leadership and it requires inflicting one’s will upon people and extending influence. However, leadership also has to be accepted since one is a leader  only tby the acceptance of others.  Someone cannot become a leader without having followers since it is the others that constitute the leader.   It is the course of action of others and  the result of their efforts, that is the true measure of leadership.

Humanistic Leadership

This form of leadership should be understood as humans having a value in and of themselves, not just as resources that can be calculated in relation to productivity.   Indeed, results without human growth are undesirable. Results, such as productivity and profit, are ways to measure human growth and not an end in themselves as not everything which is countable is accounted for when making up today’s balance sheets.

That which does comprise the philosophy of humanistic leadership rests upon and is guided by the following principles:

All individuals have the ability to be:

  • Value creators
  • Collaborators
  • Sensitive
  • Responsible

Furthermore, humanistic leadership has as its guiding principles that all individuals want to:  grow,    do good, live well, and create a better tomorrow. Bringing humanism into leadership means that it still needs to be be effective, deliver value and be competitive.   However, humanistic leadership recognizes that it is of and for the people and that it is about serving.  At its heart  it is about treating everyone with dignity and recognizing his or her significance. Humanistic leadership is about active values, utilizing potential and creating opportunities. Humanism requires leaders to set forth and show the way, and leadership requires the same from humanistic principles.

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Strategic Development and Project Management

Chris Parkhouse is an expert in business development issues, who has spent over 25 years with various high profile organisiations, operating both domestically and internationally. He has worked for groups such as Provident Mutual, GRE, Aegon, Virgin, Abbey/Santander, in roles such as Corporate Sales Director and Director of Strategic Alliances.

In 2005, Chris Parkhouse founded Deyton Bell to provide specialist professional business services to other organisations. Still led by Chris, as Managing Director, the business has grown rapidly since its launch and now operates across the UK and international markets, working with clients of all sizes and from all business sectors.

Chris’s areas of expertise centre around business development issues: sales development, building strategic alliances, proposition development, strategic development and project management. Chris has particular specialist knowledge of international business development, having worked with clients from Asia, Australasia, Europe and particularly from the USA.

Chris is a non-resident US citizen, who has been educated and worked in the US and who has resided in the UK now for 30 years with his family. Chris is also a very experienced speaker and has taken part at conferences/seminars in the UK, Europe, Far East and USA, as well as contributing to various publications, TV and radio programmes and participating in a variety of forums and groups throughout his career.

Away from work, Chris likes to keep fit and is a rowing enthusiast, who trains and competes in all types of boat and crew and enjoys any opportunity to be out on the river.

As well as running a successful business, Chris holds a number of senior roles in the wider business community, providing him with a greater depth of business experience, insight and contacts in both the private and public sector. These roles include:

• Chairman, East of England IDB Limited
• Chairman, Institute of Directors East of England
• Fellow, Institute of Sales and Marketing Management
• Member of the Worshipful Company of Management Consultants
• Member, Board of the Greater Cambridge Partnership
• Member, British American Business Council
• Member, Chamber of Commerce US and International Committee

For further information, please contact:
Chris Parkhouse
Managing Director
Deyton Bell Limited
Newton Hall
Town Street
Newton
Cambridge
CB22 7ZE
Tel: 01223 873033 (office)
Tel: 07730 718218 (mobile)

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Achieve in Business Through Belief

Have you ever felt like starting your own business? One that makes money twenty four hours per day – even as you sleep? Great Idea – one of the best you’ve had. So what’s your big business idea? Have you thought of the specific opportunity you will be targeting. Have you thought about how much money you will make?

Of course you have – BUT, unless you really believe you can make a difference, don’t waste your time. Skip over this article – in fact ALL the resources on this site, and go back to what you were doing before. They’ll be of no help to you at all.

Why?

Well, the painful truth is…

Whether you think you can or you think you can’t – you will always prove yourself right

Yes – your beliefs will always win out. Have you ever noticed that trying hard to make a change in your life when, in your heart of hearts, you don’t really believe it, only causes you frustration and heartache?

The truth is you can only make a difference to your life if you believe you can. If you don’t truly have faith with all your heart and soul that you can do or have something in your life, then you won’t. Sure, you’ll have minor successes along the way, but you will abandon, sabotage, or even spoil them so that your demons (negative beliefs) will one-day say, “I told you so”.

How to STOP the ‘I Told You So’s

If you really want to start and run your own enterprise, then you must first change your beliefs in relation to it. Let’s face it, if you really and truly believed you could be a success in business – you already would. Why? – because you can only achieve what you believe.

That’s it, pure and simple. You need to go back to basics – back to the supporting belief. Just as if you’re building a house on the site of a toolshed. You’d be mad to simply replace the toolshed with your new house. No – you need first to clear the plot, dig down and put the foundations in. You need to support the development of your new construction. You need to make sure that the infrastructure is there – water pipes, waste collection, electricity supply, gas pipes and access to a road. Otherwise your house will quickly fall around you – if it ever gets completed in the first place.

So before you go chasing house-sized dreams, you’d better make sure they’re not supported by shed-sized beliefs. Otherwise you’ll end up like one of those lottery winners who can’t handle their fortune, and you’ll have to tell all your friends that success was the worst thing that ever happened to you.

How embarrassing would this be?

No, let’s start afresh and lay the foundations of a successful business here. Let us make the preparations that’ll support your success and happiness for the rest of your life. Let’s adopt the values beliefs that will serve you automatically. Remember that it’s just as much work to fail as it is to succeed – the only difference is in your mind. Change your mind, and you won’t have to ‘work’ at getting what you want – you’ll attract it.

The Law of Attraction is a powerful force

Have you ever noticed that certain people are somehow ‘luckier’ than others?
Did you know that the most successful people are headhunted while the rest of us are still reading the recruitment pages?

That’s The Law of Attraction. People attract the fabric of their lives just as they attarct their luck. Tell me this – have you ever seen an advertisement for Rolls Royce Cars? No? Why do you think that is then?

Because Rolls Royce Cars are the best – they attract their customers without having to go out and advertise. We all know something about their inherent qualities. We all know that a Rolls Royce is a big-ticket item, produced with the best engineering and components money can buy. Consequently, it attracts the type of customer who expects this level of quality and who can afford it.

So your homework is to see yourself in the Rolls Royce bracket, and really believe you belong there. Not necessarily someone who drives the car, but someone who deserves that type of quality and comfort in their lives.

If you really believe that you are a desirable, premium, top-of-the-line ‘product’ – and I mean really believe it – you’ll attract more of the same.

Stay Away From NOS People

Just as some people attract ‘lives of quiet desperation’ using NOS (Negativity On Steroids), many others attract business success using the flip side of the same techniques. Don’t be the one complaining about how life has used and abused you, or how ‘unlucky’ you are. NO! Be the opulent optimist who expects the best. You have an onerous responsibility after all – you are in charge of programming the most advanced computer that evolution has ever produced. So program wisely my friend. Your future business depends upon it.

Here’s something that I’ve adapted from my NLP days. Use it wisely because it’s more powerful that Voodoo.

Are you changing your posture, your focus or your internal voice for this belief? I bet you are!

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The Little Movie Store with an Urban Edge

Upon entering Terri McGuire’s Take 5 Media in Gibsons, you know you’re not in your average movie-rental store. The distinctive colour scheme of pumpkin and split-pea green walls, dark floors and elegant chocolate-brown leather club chairs welcomes you to “a little movie store with an urban edge.”

McGuire, an outgoing woman with a ready smile, wanted a warm, contemporary space that customers would find inviting and relaxing. “This business is about people and developing relationships with them,” she says. “Customers can come in and sit down and visit, which is something I love about having my own business. I truly enjoy meeting and speaking with all the interesting people who stop by and, being my own boss, I can take the time to do that.”

A long-time resident of Roberts Creek and the mother of three young adults, McGuire opened Take 5 Media in September 2006. In discussing the store’s name she says: “It has different meanings to me. Take 5 as in coffee break, Take 5 in the movie world – Scene 2, Take 5 – or Take 5 movies for a deal.”

“I chose the word ‘Media’ rather than DVD or Video,” she explains, “because it leaves the door open for future changes. I don’t rent videos, and before we know it the DVD will be replaced by a higher-definition format. Who knows what we’ll be watching in five years, and I want to be ready for it.”

McGuire strives to offer a real alternative to the standard movie-rental fare, with an eclectic inventory of hand-picked new releases and a high ratio of independent and foreign films. “People are often reluctant to watch a subtitled film,” she notes, “but they’re missing so much of the world – other cultures and perspectives. It’s surprising; a few minutes into a subtitled film, the viewer generally gets so engrossed in the story they forget about the subtitles.”

McGuire takes pride in her exceptional customer service, saying, “We can order films for purchase and welcome suggestions for additions to our rental stock. If there’s a film you’re looking for, we can source it. As I get to know my customers’ tastes and interests, I can make knowledgeable recommendations. My customers know they can count on me to have films that have never before been available on the Coast.”

Over the years McGuire worked mainly in customer service, including 20 years with Visa and the past seven years in movie rentals and sales. But opening her own store has long been her dream and she believed in herself enough to make it happen. “I love people and have been a movie buff most of my life, so it was a natural choice to combine the two.”

For start-up advice, McGuire turned to the Aspire Self-Employment Program, which offers small-business training and assistance. “For me it was a fabulous support group; I got the help I needed in sorting out my niche business concept and getting it onto paper in the form of a business plan,” she says. “From conception to opening day took only six months, which was very fast. Everything just fell into place for me.”

Take 5 Media is a family-run business and McGuire expresses her gratitude for all the help she’s received. Husband Gary and son Tyler laid the flooring, Gary installed the track lighting and designed and built the sleek black shelves that line the walls. Brother-in-law Danny built and installed the impressive granite-topped counter, and a “wow factor” 42-inch plasma TV was mounted on the wall behind it. Everyone pitched in to apply the striking paint colours that were carefully chosen by McGuire. Daughter Megan, 16, assists in the store, and McGuire says of her: “Don’t let her age fool you. She grew up watching films and her knowledge is extensive. She’s a great help to me.”

In deciding to open her own business McGuire was inspired by strong, determined, courageous women who were willing to take a leap of faith and pursue their dreams. “No matter what happens,” she says, “I’m proud of the fact that I’ve given it my best effort and didn’t spend my time wondering what might have been. My definition of success includes personal fulfillment, independence, flexibility and the chance to help others, not just financial rewards. Just as I’ve been inspired by successful local business women, I would love to know that I made a difference in the life of another woman by inspiring her to follow her heart and take a chance on herself. That would be a source of real satisfaction and pride for me.”

Take 5 Media is located at Kerns Plaza.

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Building Log Homes For The World

When commercial fisherman Andy Koberwitz faced a shortage of fish on the coast he observed there was no shortage of trees. Identifying an opportunity and calling upon his engineering education, Koberwitz decided to build log homes that could be shipped anywhere in the world. West Coast Log Homes (WCLH) started in 1999 with the display of its first home at the BC Log Home Show in Abbotsford. Koberwitz recalls, “My last penny was sunk and I had to sell that home at the show.” The log home was an instant success and sold before the show officially opened. Much to Koberwitz’s delight, more orders were taken during the show.

A key to West Coast Log Homes’ success was participation in the BCIT Venture Program where Koberwitz developed both a business plan and a mentor relationship with program director and Sunshine Coast resident, Peter Thomson. Koberwitz praises the program and from time to time still calls upon its expertise. Over the last eight years many typical business challenges have been overcome. He advises new businesses to take the business plan process seriously. Koberwitz explains, “Issues I didn’t anticipate arose quickly once the business started, such as the need for contingency funding, shareholder agreements and an employee handbook.” Koberwitz’s son Sven is a shareholder. Koberwitz proudly says, “West Coast Log Homes is a father-son business.”

To date WCLH has built over 150 homes that can be found in Canada, USA, South America, Europe and Japan. The farthest away is located in Punta Arenas at the southern tip of Chile.

Full Scribe, Post and Beam, and Fusion-style homes built by WCLH are sought primarily for second or third homes in rural areas for discerning customers with deep pockets. Prices range from $150 to $400 per square foot according to design features. The shipping bill alone came to $100,000 for a home recently delivered to Maine in nine truckloads. “There is a lot of trust developed between the client and us during the design and building stage,” says Koberwitz. “At one point we have both the home and the full payment.”

Koberwitz explains that a typical sales cycle from first contact with a client averages four to five months and includes receiving and completing their design in-house, hand selecting the logs, building, disassembling and shipping the home.

The majority of WCLH sales are generated from referrals and the internet. Koberwitz receives email inquiries every day from points around the world. WCLH’s website showcases the company’s team of 24 employees, unique production methods and environmental policies, and attracts attention from an affluent target market with photo galleries featuring the phases of creating handcrafted log homes as well as stunning exterior and interior shots of completed homes.

The company’s passion and pride is evident right from the start of a project. The plan is studied meticulously by the WCLH team and every production detail is anticipated and worked out on paper.

WCLH is partnering in Tumble Creek, a six-hundred-home resort community located east of Seattle, with post and beam “cabins” starting at $1.5 million. Tom Goett, project manager for the construction, was quoted in a recent press release: “Andy’s probably one of the most cool-headed people I’ve ever worked with, one of those rare people born to this industry. Andy just gets it.” WCLH solved technical, planning, architectural and engineering issues for the project.

WCLH’s commitment to quality is one of the reasons that Koberwitz is now capping growth to building about twenty homes a year. Koberwitz understands that WCLH’s niche of hand constructing log homes with uncompromising standards is not suitable for expanded production.

The business often sees Koberwitz on site seven days a week. As his vision and business goals are met, Koberwitz is eager to meet his next goal of spending more quality time with his wife.

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Building Peace and Good Will

“Rotary International is an organization of business and professional leaders united worldwide who provide humanitarian service, encourage high ethical standards in all vocations, and help build goodwill and peace in the world.” ~ www.rotary5040.org

Rotary club memberships represent a cross-section of the community’s business and professional men and women. Speaking with several Gibsons Rotary members, I heard a common refrain: People join Rotary because they are community-minded and wish to embrace the motto “Service above self.”

“You get what you give,” says Blane Hagedorn, who has been a member for 18 years. Hagedorn’s business is based in retail foods and the service industry. While Rotary membership develops business relationships, he said that is not why he joined. Fellowship and service to the community are uppermost in his mind.

Lynette Robinson, a top-producing realtor for 15 years, is excited about the good that is done by Rotary. She has been a member for just one year, but was involved with the organization for quite some time before that. Robinson greatly admires the positive differences made by members, both globally and in their own community.

Carol Doyle owns the unique Gift of the Eagle, a gallery that features the work of local artists. “Rotarians are from every walk of life,” Doyle says, “and so they offer a great deal of expertise and support, both to their members and the community at large.” Doyle looks forward to her weekly meetings where members work on common goals involving global projects or raising funds to put back into the Gibsons community. Some examples of projects the Gibsons Rotary Club has been involved in are the gazebo in the harbour, the stage in Winegarden Park, the first three computers at Gibsons Library and the change rooms at Brothers Park. Doyle feels that Rotary is like a family where everyone is equally valued.

Gibsons Rotary unites with other Coast clubs, particularly on international and joint projects. Additionally, each club has its own projects.

Gibsons Rotary has made young people in our community a high priority. The Beachcombers Gala and Auction set up an endowment producing thousands of dollars in scholarships annually. Interact Club, which involves local high school students in projects both locally and internationally, just celebrated its 15th anniversary. This was the first Interact Club in our Rotary District, which includes part of upstateWashington, most of Lower Mainland, Powell River, Whistler, and up to Prince George and Terrace. International student exchanges, Rotary Youth Leadership Camp and Sprockids programs all benefit from strong Rotary involvement.

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Interviews with Newly Appointed ILOL Fellows

Interview with:

  • Professor MUDr.Karel Pacak, DrSc. ILOL Fellow in health care

Chief, Section on Medical Neuroendocrinology, NICHD, NIH, Bethesda, USA

Research Topics: Neuroendocrine Tumors and Endocrine Oncology, Functional Imaging

1. What trends do you expect in your professional area in the coming three years?

In the next three years I expect changes in new therapeutic options for tumors based on new functional imaging approaches. New functional imaging approaches will detect the degree of hypoxia, apoptosis, angiogenesis, proliferation as well as tumor-specific markers. This will open a new therapy called “individualized medicine” and will efficiently target tumors by reducing cost and use of many ineffective drugs that cause serious side effects.

2. What do you consider the worst threat of the future development in your profession?

I see the worst threat as having a “gap” between newly gained scientific knowledge and its application into clinical practice in my profession. Even at present, clinicians are not able to apply more than 10% of new scientific knowledge available to them simply due to work load, complexity of patients and the lack of proper education in new clinical fields (proteomics, genomics, metabolomics, ethical issues sharing health related patients’ problem with 3rd parties).

3. What does desired quality of life mean for you – now and in ten years?

Desired quality of life is related to a so-called psychological wellness. Depression, anxiety, and nervousness derived from the inability to manage workload and multitask will significantly influence how we function, behave and obtain a sense well-being. If there is no change in attitudes and accesses towards work and evaluation of employees in the nearest future, the majority of people will take drugs and depression will be the number one illness.

 

  • Carlos Valiente, Ph.D. ILOL Fellow in health care

1. What trends do you expect in your professional area in the coming three years?

During the next three years I expect scholars to increasingly focus on the dynamic interplay between neural or physiological systems and environmental conditions when predicting key developmental outcomes. I further expect that family scholars will be motivated to pursue research agendas that are funded by organizations that have not traditionally played a significant role in shaping developmental science.

2. What do you consider the worst threat of the future development in your profession?

One of the most significant threats is the difficulty of disseminating scientific knowledge in ways that positively impact public life. The devaluation of scientific gains can undermine public support for future investments, particularly given policy makers’ needs to balance significant financial pressures from multiple constituents.

3. What does desired quality of life mean for you – now and in ten years?

There are individual differences in how one achieves and maintains a quality life. To me, a desired quality of life stems from an observance of basic human rights that allow individuals and families to balance working to meet their physical needs as well as the emotional and relational needs of the family members. Most precisely, fulfilling the purposes for my life is the best way to achieve a quality life. While the precise nature of these elements change over time, I do not think the fundamental premise changes.

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International Trade Services to Businesses

From April 1st 2010, East of England IDB Ltd will deliver International Trade services to businesses in the East of England on behalf of UK Trade and Investment (UKTI). The services will be delivered through delivery channels that include a business intelligence service gateway, events, digitally and via a team of highly experienced Trade Advisers, as well as face to face.

The services offered by these Advisers will include:

Passport to Export
Passport to Export (P2E) is an assessment and skills-development programme which provides new and inexperienced exporters with the training, planning and ongoing support they need to compete more successfully in overseas markets.

The programme offers up to £1,500 worth of match-funded support to carry out an agreed action plan, and includes up to six days of advice and support from an expert in the international trade team (or an external adviser), who will help the client to:

  • Develop an export strategy and tailored action plan
  • Possible use of the market selection process with overseas posts
  • Secure support before visits to overseas markets
  • Evaluate visits and review strategy
  • Determine and fulfil any training needs, for example, export marketing, administration, documentation, language and cultural awareness


Gateway to Global Growth (G3)

The Gateway to Global Growth programme is a new programme from UKTI to support SME companies that have between two and ten years export experience.

This programme brings together the existing UKTI services with some additional public and private sector support. There is no specific financial support for companies under this scheme.

The offer can vary in detail from region to region, but is based around the following: ·

  • A package of support over a 12 month period which includes, around three days of support from an International Trade Adviser, training, and access to private and public sector experts
  • Support may include intellectual property advice, tax planning, foreign exchange management, licensing, joint ventures, internationalising websites, international marketing consultancy, skills development and other government support (for example MAS, Train to Gain, Creative Accelerator Programme)


Export Communications Review (ECR)

The ECR helps exporters to evaluate the way they present themselves and their products or services to overseas customers.

The review provides companies with impartial and objective advice about addressing language and cultural barriers when trading with overseas markets, and helps to increase competitiveness and marketability overseas by recommending practical and achievable improvements.

The service is delivered for UK Trade & Investment by British Chambers of Commerce-accredited export communications consultants, who work with Trade Advisers.


Export Marketing Research Scheme (EMRS)
EMRS aims to encourage British companies to use export marketing research in the development of a market entry strategy for their overseas markets. It also ensures that companies undertake or commission marketing research based on sound methods.


Overseas Market Introduction Service (OMIS)

OMIS puts customers directly in touch with staff in UK Trade & Investment’s overseas offices and provides individually agreed, focused business advice, information and visit support to suit client need, as well as help with events such as in–market product launches.

OMIS is available in all UKTI posts on-line. Clients may work with an Adviser to commission an OMIS report or they may commission work directly with the post.

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The Truth About Network Marketing

It’s interesting to hear people’s opinions about Network Marketing. There are some people that think It’s a pyramid scheme, a scam, not a profession, or that it does not work. Shame on them. If only these same people got educated about the industry, they would think differently. The people that I’m referring to are the people who have been exposed to our industry either directly, they have been approached in the past or indirectly, they know of someone who was in Network Marketing, or was also exposed.

This is sickening! Uncle Harry tells you It’s illegal and that you’ve been brainwashed into thinking you can be successful in Network Marketing. Your landlord thinks It’s one of those “pyramid thing’s and that Network Marketing doesn’t work, and your friend Marty says, “Your doing one of those things AGAIN?”

Two of the above situations happened to me. No, I don’t have a Uncle Harry. First of all, my landlord is closed-minded and doesn’t care to know the truth. Now don’t get me wrong, I don’t say that to poke fun but to illustrate how there are other people like my landlord. I once heard that the truth shall set you free. Lets just hope they accept the truth.

As for Marty, that was a legitimate question. I’ve been in the marketing industry off and on for 5 years. My first experience was direct marketing traveling the East Coast, business to business, selling an all natural degreaser. I spent 3 months BROKE, living and mooching off the company, and only sold 1 case of 12 bottles the entire time. It was a very interesting experience and one I will never forget.

I did direct marketing again selling vacuums for about two months and sold NOTHING, then I tried once more selling a pendant and ID card that was used to retrieve personal and medical information electronically. I sold NOTHING.

So I tried Network Marketing. The first company I was with is over 30 years old and is on the NYSE. First I was a customer then I became a distributor, and I still use the service today. I have saved money using this service and will continue to do so. For about 7 months, I only sold one plan to my mother-in-law and that was that. It was with this company that I was introduced to self-development or self-help. The training, support and resources were ALL there but one thing was missing- my REASONS! So I ended up QUITTING.

During my next venture in Network Marketing, I was going to college to earn an Associates Degree in Computer Networking. I was learning to become a MCSE (Microsoft Certified Systems
Engineer). I was doing great, fantastic and on my way until I let myself get DISTRACTED. Four months before the end date of college, I came across another company. The pay plan was awesome… the people were great and supportive… I paid a total of $600 to attend three seminars and I felt great. But something happened. I had a lot of products in my basement and was using the products, but I lost BELIEF.

I was off the path! Oh my God! I also had thousands worth of products that were just sitting there collecting dust! What the hell was I going to do? Well, I did NOTHING.

In between companies, I dabbled with Internet Marketing. Buying courses, ebooks, programs, websites, audios, videos, reports and almost anything learning how to have a profitable home based business.

Within a 5 year period I had invested $15,000 and felt lost, confused, aggravated, frustrated but more importantly shame. I was ashamed of myself because I was a FAILURE. I felt as if I failed myself, and others were there NOT to boost me up but to say, “I told you so? (in a nutshell). Though very few of my family and friends knew about my experiences, the few who knew was enough.

I was wrong!! I should not have felt ashamed even though I was confused, aggravated, lost and frustrated. With so many Network Marketing companies and Internet Marketing courses, how could ANYONE make an educated decision to learn ONE system and stick with it? Multiple streams of income? Which ones do I choose? The ad copy looks great and is compelling me to buy but should I buy ANOTHER ebook, program or course when I haven’t even APPLIED what I’ve learned from all the others? That if I took the time to read it.

I was blaming everything and everyone for MY failure! I fell VICTIM to the myth that all I had to do is position myself in front of a trend and the money would come to me. That all I had to do was sit in my underwear, on the couch, send some postcards every now and then and watch the money roll in. My victim mentality was getting me, my family, my dreams, my hope and future in Network Marketing NO WHERE!

Do not make the same mistakes I have made. If you are still reading this, thank you and god bless you. That tells me one of three things:

1) You have the victim mentality and you are still doing what I’ve done for the past 5 years.

2) you’ve been there and done that and have found the path.

3) You’re looking for a way out of the victim mentality and
have not found the path.

If you’re still confused, aggravated, lost and frustrated then I know how you feel. If you’ve been there and done that and have found the path, you’re a good student! If you have the victim mentality but are looking for a way out but have not found the path, this is what I’ve found out.

I used to feel that the more I knew, the more money I would make. What I found is that It’s NOT TRUE. The more you know about marketing from more than ONE PERSON, the more likely you are to be confused, aggravated, frustrated and lost. Why? Because you’re learning from more than person about the same subject when both of them give you completely different answers. How else would you explain buying all those ebooks, courses and programs about Internet Marketing? Have you read all of them? I was guilty of doing this to.

To be a good student, one must find a teacher or mentor and MODEL what they did to reach their GOALS. Notice I said “a teacher or mentor. This means ONE person, not two or more.

Very few people understand the concept of modeling and goal setting when it comes to a profitable business, whether it be Network Marketing or Internet Marketing. I know I did because I just wanted to know how to make money.

The SECRET to making money in Network Marketing, Internet Marketing or any business is a mandatory law that very few marketers know, or will share with the masses because this law will break their business or will change your victim mentality into a success mentality.

ALL successful people had a MENTOR and those who want to be successful in marketing, have to have a mentor. This is a law, a mandatory principle to your success. If you continue breaking this law, as I once did, you will have similar results in your marketing career as I once did.

For the sake of your confusion, frustration, aggravation and DEBT, either change what you’re doing RIGHT NOW or STOP what you’re doing all together because you will not succeed.

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